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Fast Facts

Barrie has numerous advantages as a location for your business. Explore our city by the numbers. 

Barrie metro area has a population of 197,059 residents. In the last forty years, the area has grown by over 560%, making it a magnet for those looking for lower housing costs, year-round recreational activities, an excellent place to raise a family, and a nurturing environment to locate a business. 

Explore our community profile for information on demographics, labour force, and employer data. If you are looking to locate your business in Barrie, KPMG business costs outlines how Barrie compares to other cities worldwide.

Population, Barrie City: 2016  
Year: 2016 141,434
Year: 2011 136,063
Change in population 3.9% (2011-2016)
Average age of population 38.9
% of population aged 15+ 81.9%
Population density per sq/km 1,428
Land area 99.04 sq/km
Source: Statistics Canada
  
Households, 2016
 
Average persons per household 2.7
Married or Living Common law 63,670
Couples without Children 13,555
Couples with Children 17,725
Lone-parent families 8,215
Average household income * $91,293
Dominant building type Single Detached

Sources: Statistics Canada 2016; *BMA Municipal Study 2016

 
Employment Characteristics, Barrie CMA

Month/Year Population 15+ (in thousands) Participation Rate Unemployment Rate 
 June 2017 172.6  70.6%  5.7% 
 January 2017 171.4  65.5%  7.5% 
 July 2016 169.9  65.3%  7.9% 
 January 2016  168.5 67.8%  6.4% 
 July 2015  167  70.8 %  7.2%
 January 2015 165.7  73.4%   5.5%
 July 2014 167.5 70.9%  6.3%
January 2014  166.3  70.2%   6.2%
July 2013 165.1  74%  8.6%
January 2013 164 73.2%  7.3%
July 2012 163.2 70.9%  8.0%
Source: Monthly Labour Force Survey, Statistics Canada  

 
Labour Force

Education Attainment
15 years & Over
# of People Percentage
High school certificate or equivalent 32,115 30%
Apprenticeship or trade certificates 8,880 8%
College, or other non-university certificates 26,830 25%
University diploma below bachelor level 3,415 3%
University certificate, or diploma, or degree 15,800 15%
Source: Statistics Canada, 2011
  
Distribution of Employment, Non-Retail
  
Barrie
Healthcare and social assistance 14.9%
Accommodation and Food Services 8.9% 
Educational Services 7.5%
Construction 8.0%
Manufacturing 6.1%
Professional, scientific, technical 5.6%
Administrative and support, waste management and remediation services 4.6% 
Wholesale trade 5.7% 
Transportation and warehousing 4.5%
Other services except public admin 3.9% 
Public administration 3.4% 
Finance and insurance 3.4%
Source: EMSI Analyst, Q1 2017

  
Largest Employers

Private Sector # Of Employees
Wolf Steel / Napoleon Appliances 800
 Georgian International Ltd.  675
Sinton Transportation 589
 Transcom 490
Scotiabank 400
 The Source Headquarters 400
Russell Security Services Inc. 360 
 GEEP Group of Companies  355
Matsu Manufacturing Inc. 350
Source: Huronia Business Times, 2016
  
Public Sector
  
# Of Employees
Simcoe Muskoka Catholic District School Board 3,400
Georgian College 2,500
Royal Victoria Regional Health Centre 2,465
City of Barrie 1,265
YMCA of Simcoe-Muskoka 1,024
Source: Huronia Business Times 2016  





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